Best Practices: Curating Your Product Listings on Jane
Jane is a curated marketplace, meaning we prioritize quality over quantity to enhance the shopping experience. Our customers are looking for new, trendy, and unique finds at great value. To maintain a high standard and keep the site fresh, we ask sellers to carefully curate their product offerings.
Why Curation Matters
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Creates a better shopping experience by ensuring customers see high-quality, relevant products.
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Increases visibility for strong-performing products by removing underperforming listings.
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Keeps the site feeling fresh and dynamic, encouraging repeat customer visits.
Key Strategies for Curating Your Listings
Focus on Quality Over Quantity
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Avoid flooding the site with excessive listings.
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Prioritize products that align with current trends and customer demand.
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Ensure each listing is well-optimized with high-quality images, accurate descriptions, and competitive pricing.
Remove Underperforming Listings
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If a product listing is not receiving sales, consider unpublishing it and testing it again later.
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Evaluate which products resonate most with customers and focus on your best performers.
Keep Your Listings Fresh & New
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Rotate your selection regularly so customers always have something exciting to explore.
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Avoid listing outdated or stagnant products for long periods without updates.
Remove Out-of-Season Items
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Stay ahead of seasonal shifts by removing items that are no longer relevant.
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Examples:
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Remove winter items as spring approaches.
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Take down holiday-themed products once the holiday has passed.
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- If seasonal or past-holiday products remain live, our team may archive them for you to maintain a relevant shopping experience.
Strategic Timing for Holiday Product Removal
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Avoid cluttering the site with holiday products after the relevant shopping window has closed.
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Plan removal based on your holiday shipping cutoff date:
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If your Christmas shipping cutoff is December 20th, remove all holiday listings on that date.
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Factor in fulfillment time—if it takes 2 days to fulfill orders, remove listings by December 18th.
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Best Practices for CSV Uploads
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When using CSV uploads, always export your current catalog first, make updates, and then re-import it into Jane.
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This prevents archived products from accidentally republishing and keeps your catalog aligned with any manual UI changes.